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STARBUCKS SOCIAL
During my three years on the Starbucks social creative team we concepted, crafted, shot, and wrote for social channels which have over 65 million followers. As a copywriter, my goal was to bring warmth, whimsy, and heart to every post.
PUMPKIN SPICE LATTE
LEAF RAKERS SOCIETY
A super exclusive (not so secret) Facebook group for the fan who asks, “Is it Pumpkin Spice season yet?” With 28,000 + members this group is full of people who are light-hearted, warm, and just want to cozy up with a Starbucks PSL and a cat video, no matter the weather.
STARBUCKS CARDS
The perfect gift for the acquaintance in your life.
USER GENERATED CONTENT
The equivalent of social copy improv, writing for photos we re-gram from talented Starbucks fans.